EEI Communications

Visual Design

Find the right Visual Design Training Class for you!

Visual Design courses are the core foundations for any desktop publishing, Web graphic, or multimedia design. Whether or not you have prior art experience, these classes give participants the ability to use a broader creative base in their graphic work. Each class uses slide lecture, exercises, and critiques to help the students understand and utilize the elements of design in more effective compositions and visual communication.

 

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Which class best suits you?

Visual Design I

This class is for people who work with in graphic design, desktop publishing, and multimedia, and do not have any formal design experience. This class will give students the ability to utilize a broader creative base in their graphics and composition. Using modern and contemporary art as a guide, the class will focus on the elements of line, balance, and composition. Another component utilizes the design principles of scale, value, form, and counterform in typography and how these principles apply to creating appealing and cohesive designs.

Visual Design II

This class emphasizes the principles of texture and the diverse approaches to the element of value. You will learn about color theory and explore monochromatic, analogous and complementary combinations from Itten’s color wheel. Utilizing texture from a creative angle to the use of typographic texture and image will round out this course of study.

Visual Design III

This class focuses on the compositional elements of line, plane, and form combined with neutral tones. You will learn about Bauhaus and Constructivist theory as we explore compositional tension and movement created by design. We will also explore subjective timbre and objective principles, including Itten’s contrasts of color and how these effect space. Typographic message and visual and verbal components are also included in this course.

Visual Design IV

This class is the last in the series and is intended for students who have taken the other courses or have experience in the design field. Using the works of Malevich and Escher as a base, we will study the attributes of shape in positive and negative space, organic and geometric differences, metamorphosis, and symbolism. Syntax, space, ABA form and grids are the typographic components of this course.

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7240 Parkway Drive, Ste 250
Hanover, MD 21076
Phone: 410-309-8200
Fax: 410-630-3980


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